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In today's digital age, the battle for customer attention has moved to new frontiers, and nowhere is this more evident than on social...

Video duration can be a double-edged sword. Too long, and you risk losing viewer interest. Too short, and you might not convey your...

It’s become pretty common knowledge for social videos that you have to hook your audience in the first 3 seconds. Something...

When creating a video, it's important to plan for the beginning, middle and end. Planning ahead will take your videos to the next level...

Like anything in business, you get what you pay for and we honestly recommend getting professionals to create the videos for your...

Having a video of your clients recommending your products or services can be a hugely powerful tool, but there are several important...

Presenting on camera can be a really difficult thing to do. Whether it's dealing with the fact that you're slightly older or fatter than...

Occasionally in business, we all run in to the same problem: you've got a video that needs to be shot and released urgently but there's a...

So you make a video featuring your fantastic employees because you know that people want to do business with people and you want to be...

We've all seen it. Someone pops up on your social media feed that just makes you cringe. If you want people to form an emotional...

Say you've got a marketing video that's 2 minutes long. It's really important that people see it but when it comes time to promote it on...

In a world of massively overwhelming, omnipresent marketing, the number 1 thing that people now respond to is emotional effect. We’re so...

A great landing page video, also known as a homepage video, a website video, or a Video Sales Letter (VSL) is crucial to maximizing your...

Marketing videos, primarily, are now seen through social media. When videos pop up on your Facebook, LinkedIn or Instagram feed, the...